The ICC’s prime location in the heart of the city centre means visitors are in the perfect position to sample all that Birmingham has to offer. With everything from museums housing over 500,000 pieces of art in the city centre and UK’s oldest working art deco cinema, to impressive shopping malls, culinary delights and exciting theatres, time in Birmingham will be very well spent, both in and out of the meeting room.
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Birmingham is such a vibrant and diverse city – there’s always something going on. Here are a few of my favourite things to do in Birmingham city centre.
Lisa Cook Account Director at the ICC
That’s Birmingham’s motto; it’s even on our coat of arms. Birmingham is in the midst of a hugely ambitious and far-reaching development that will support sustainable growth, offer new and improved public spaces, pedestrianise many streets and focus on cultural life at the heart of the city.
These changes are designed to benefit both visitors and locals and are the result of Birmingham’s Big City Plan, which was launched in 2010 and laid out how the city should be built for the future. And with the youngest population in Europe, a thriving inward investment programme and record visitor numbers, the UK’s second largest city needs a future facing infrastructure to match that further enhances the dynamism of the city.
Check out these developments recently opened and currently in build in Birmingham.